This full-day workshop is specifically designed for retail staff, providing them with essential skills to create effective and engaging written content for various social media platforms and marketing campaigns. Participants will learn how to tailor their messages to different digital audiences, enhancing the brand’s visibility and engagement online.
Key Objectives and Takeaways
– Master the art of writing clear, concise, and compelling content suited for social media
– Understand the unique characteristics and requirements of different social platforms
– Learn to develop content strategies that align with overall marketing goals
– Practice writing and content creation through hands-on exercises and real-life case studies
– Enhance communication skills to better engage with members and the public through digital platforms